Nice Shirt!
We pick clothes because it meets a need we have AND we experience a positive emotional response to it…
We like it, feel like it expresses a part of our personality and/or increases our self-worth helping us feel confident, fun, attractive, smart, or whatever it is we’re looking for.
Your brand offers the same experiential opportunity.
Your brand is invaluable to building relationships and long-term growth.
Branding & Visual Identity
Expressing your personality, values and goals through a brand is what creates that emotional resonance with humans that provokes them to take action: hopefully bringing you home with them so to speak.
So what’s your style?
Branding & Visual Identity Offerings
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Brand Genesis
What is it
Designed to offer you a professional and flexible foundation from which to grow and play upon.Receiving
- 1x Primary logo (vertical)
- 1x Secondary logo (horizontal)
- Type system (headings + body copy)
- Color system (RGB, CMYK, HEX)
- Favicon/Social profile icon
- Brand Manual PDF (includes all your color codes, logo usage, mockups, etc).Timeline: 5-7weeks + 1 week for exporting files
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Brand Embodiment
What is it
A robust, professional and flexible brand addressing all visual touch points you have with your audience, allowing you to foster connection and lead confidently.Receiving:
- 1x Primary logo (vertical)
- 1x Secondary logo (horizontal)
- Type system (headings + body copy)
- Color system (RGB, CMYK, HEX)
- Favicon/Social profile icon
- Photography style
- Voice + Brand Language (sassy, sophisticated, warm, witty, etc.)
- Brand Manual PDF (includes all your color codes, logo usage, mockups, etc).Timeline: 8-10 weeks + 1 week for exporting files
Note: All brand packages are paired with a Strategy package.
Add-On’s
Print Kit
Essentials to help you network and tell the world that hey, you’ve arrived!
Receiving*:
Business cards (up to 10 names)
Letterhead
Envelope Design
Rack Card (postcard size ad)
*items can be further discussed and adjusted.
Social Kit
Get noticed on social media!
Receiving*:
1-3 social profile icons (IG/FB/TW or YT)
2-3 social templates (Can be created in Canva. )
*items can be further discussed and adjusted.
Have you Considered?
We have a wealth of experience and knowledge with other applications and touch points:
Patterns
Icons
Swag (t-shirts, totes, mugs, etc.)
Brochures
And more!
Please reach out and inquire if you don’t see something here that would be supportive to you!
“One thing I’ve learned in the woods is that there is no such thing as random. Everything is steeped in meaning, coloured by relationships, one thing with another.”
Robin Wall Kimmerer
Author to, Braiding Sweetgrass: Indigenous Wisdom, Scientific Knowledge, and the Teachings of Plants
Process
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01 | Design
Based on Strategy outcomes, brand options are designed for you to select from. This includes a moodboard and showing examples of the brand in action so you can get an accurate sense of it.
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02 | Check-Ins + Feedack
We always check in with you and present work for feedback to ensure we’re in alignment.
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03 | Revisions
We listen carefully to feedback and apply with design expertise. Two rounds of revisions minimum are offered.
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04 | Approval + Export
Once approved, we take a final week to export all your files for both print and web, in black and white as well as color which ensures you’re covered!